SAN FRANCISCO, CA (May 14, 2014) – Subaru and the AsianWeek Foundationwill introduce the new Subaru “Hep B Free Mobile” at the 10th Annual Hill Physicians Asian Heritage Street Celebration (AHSC), the nation’s largest pan Asian street fair. AHSC will be held Saturday, May 17, 2014 in San Francisco, in front of the Asian Art Museum, leading up to the Little Saigon District. The event is free and open to the public from 11 a.m. to 6 p.m.
The Subaru Hep B Free Mobile is part of the company’s commitment to healthy living and improving community health. The car is wrapped with the colors of the Hep B Free campaign and serves as a moving billboard to educate communities about preventing Hep B disease, the greatest cause of liver cancer and the greatest health disparity facing Asian/Pacific Islanders.
The Hep B Free Mobile has visited more than 100 events in the last five years, reaching approximately 2,500,000 people. This year the Hep B Free Mobile is a XV Crosstrek Hybrid, and will spread the message of Hep B prevention using the most fuel-efficient and lowest-emissions All-Wheel Drive hybrid crossover vehicle in America.
“Subaru is committed to good corporate citizenship, which is helping to save lives in the Asian American community, and is also helping to preserve our environment. We are proud to partner with Subaru in sharing the love for our families and future generations,” said AsianWeek Foundation Executive Director and Founder of the Asian Heritage Street Celebration Ted Fang.
Subaru will be on-site at AHSC with models of the all-new Subaru WRX, XV Crosstrek Hybrid Hep B Free Mobile and a special incentive on the 2014 Outback. Subaru will be offering complimentary social photos inside the Subaru display. The first 500 visitors will receive an eco-friendly, flat refillable water bottle and everyone receives organic seeds to get their vegetable garden started (while supplies last). The commitment of Subaru to the environment matches the increasing awareness Asian Americans have towards preserving the environment for their families and future generations.
“Subaru shares the principles and values of the Asian American community for keeping our families safe and healthy,” said Tom Doll, President and COO of Subaru of America. “We are proud of our long partnership with the Hep B Free campaign and the Asian Heritage Street Celebration. Together, we are making a positive impact in the community and on the environment.”
The 10th Annual Hill Physicians AHSC will feature:
- A variety of scrumptious pan Asian delights with an estimated 20-30 food trucks and booths.
- Cooking demos from top chefs from across the Bay Area, including: Sharon Nahm of E&O Asian Kitchen, Tim Archuleta of ICHI Sushi + NI Bar, Yong Dong “Tony” Wu of M.Y. China, Fred Tang and Wilfred Pacio from Spice Kit, and Thomas Weibull from the Clift Hotel.
- Creative handmade arts and crafts items at the Arts and Crafts World Market.
- Faces of Asia Cultural Procession, a dazzling display of cultural attire.
- Free admission to the Asian Art Museum, courtesy of Target, with activities all day.
- Healthy Living Pavilion - booths will feature Hepatitis B and C screenings, glucose tests, lupus education, natural medicine, and more.
- Children’s Area - where kids can play games, create their own crafts and learn about the history and cultures from all over Asia.
- Two stages of live entertainment, including a special performance by MC Jin.
For more info visit: www.asianfairsf.com.
10th Annual Hill Physicians Asian Heritage Street Celebration
A Project of the AsianWeek Foundation
Saturday, May 17, 2014
11 a.m. – 6 p.m.
Civic Center/Little Saigon District
Larkin and McAllister Streets
San Francisco, CA
hashtag: #AHSC #SubaruHybrid #HepBMobile
About the Hill Physicians Asian Heritage Street Celebration
The Hill Physicians Asian Heritage Street Celebration is a showcase of all Asian and Pacific Islander cul
About the AsianWeek Foundation
AsianWeek Foundation is a non-profit organization whose mission is to promote and develop Asian Pacific American identity, community and diversity. AWF encourages the sharing of differences and appreciation of diversity, working to strengthen relations between all Asian and Pacific Islander cultures, newer and older generations of Asian Pacific Americans, and Asians and non-Asians. AsianWeekFoundation.org
About Subaru of America, Inc.
Subaru of America, Inc. is a wholly owned subsidiary of Fuji Heavy Industries Ltd. of Japan. Headquartered at a zero-landfill office in Cherry Hill, N.J., the company markets and distributes Subaru vehicles, parts and accessories through a network of more than 600 dealers across the United States. All Subaru products are manufactured in zero-landfill production plants and Subaru of Indiana Automotive Inc. is the only U.S. automobile production plant to be designated a backyard wildlife habitat by the National Wildlife Federation. For additional information visit media.subaru.com